When The Horn Blows – Music review #4

Another review for When The Horn Blows, this time a double A-side release from Covey – ‘Sam Jam’ and ‘Crooked Spine’ (very much sister tracks.) Here’s an extract:

In a double release which blends real with surreal, Covey shines an offbeat light on regrets, fantasies and relationships, setting the stage for his upcoming character-driven album Class of Cardinal Sin.

‘Sam Jam’ is the story of singer Tom Freeman’s love for his sister – and will leave some fans baying for the blood of a complete stranger.

The track is something of a trojan horse, lulling listeners into an acoustic reverie, before what first appears an affectionate brotherly love letter becomes a vow of make-believe vendetta.

The juxtaposition is almost darkly comic, with Freeman decrying “fuck that guy I hope he’s dead” as drums and guitars swell triumphantly at the song’s crescendo – but there is a strangely sweet sincerity in the singer’s bloodlust daydream.

‘Sam Jam’ is a telling of a bizarre real-life incident that befell Freeman’s 14-year-old sister, and the accompanying video sees Covey relive a version the scenario with the gleeful wrath of a vigilante, though this time he controls the assault’s outcome in a variety of gruesome attacks on the perpetrator. 

Covey initially built a fan-base on TikTok, and an introductory video released by Freeman on the platform establishes the details of the story (though in the music video the victim is a seal-headed character called “Sammy Jammy”) and encourages listeners to join him in chanting the song’s vengeful chorus.”

Read the whole thing here: https://whenthehornblows.com/content/2021/3/17/covey-sam-jamcrooked-spine

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